Good to know

Questions

The things couples ask me most, and a plain-English glossary of the words that come up along the way.

How much does a suite cost?

Build your own estimate with the calculator. Choose your pieces and quantities and the number updates as you go. There is no call to schedule and no waiting on a quote.

How long does it take?

When every mockup is approved and your final addressing spreadsheet is in my hands, I will write up the final invoice. Production begins once it is paid in full. Four weeks later your suite ships from the studio by UPS 3 Day. Four weeks means 20 business days, and any holiday that falls inside that window adds a day.

So the design and proofing stage happens before that clock starts. You can see where it sits in the full process.

How far ahead should I order?

This one is nuanced, because every couple and every wedding is different. A lot of variables come into play: whether your wedding falls on a holiday weekend, whether you sent save the dates, whether it is a destination wedding, when your venue needs a final count.

What I always suggest is starting your invites as soon as you know your wedding date and your venue. We can begin with the main invitation, and if you do not have all the details for the rest of the suite yet, we work on those as your information comes in. It is much more enjoyable when you are not rushed.

Is there a minimum order?

Letterpress carries a lot of upfront labor and cost before the first card goes through the press, so I cannot print one, two or three. The absolute minimum is a quantity of 25, and the smallest suite that can be is an invitation, an online RSVP and a blank envelope.

When does the design work start?

After the deposit is paid. Send me your wording and I will start on the layout, beginning with the main invitation.

How many rounds of proofs do I get?

As many as you need. Proof rounds are unlimited, and I would far rather you spoke up than settled. Please allow 24 hours between rounds. The studio runs Monday through Friday.

Once the invitation is settled I will mock up the rest of the suite.

Can you match a specific color?

Yes! I custom mix the ink for every job, so the color can be matched to something that is uniquely yours: your envelopes, your crest, the green in your college logo, a flower from your bouquet.

I can get the color into the right family from an online image. If you want it closer to exact, I will have you mail me a physical swatch.

Please note: with letterpress we can get very close to an exact shade, but there will be slight differences from print to print. That is inherent to letterpress, and I think it is worth celebrating rather than correcting.

Do I have to have hand calligraphy?

Not at all. If calligraphy is not where you want your budget to go, there are dozens of beautiful script fonts to choose from, and your cards are letterpressed either way. The impression in the paper is the same.

Do you do the letterpress printing yourself?

Yes. I print each and every card on a 1,200 pound Chandler & Price platen press built in the late 1800s.

Can I see a sample before I order?

I sell sample packs of past orders, so you can see and feel the quality in your own hands.

I do not create samples with your specific information on them. Letterpress carries so much upfront labor and cost that a one-off personalized sample would be cost prohibitive.

Do you take rush orders?

Depending on my schedule, I may be able to take on a rush order. It is priced as an upgrade.

For a quote I need to know exactly what your suite entails and how soon you need it in hand. The sooner you need it, the higher the rush upgrade costs.

What if my guest count changes after printing?

Order a few more than you think you need. It is very common to think of a few more people at the last minute, and adding 5 to 15 at the same time as your main order costs very little.

If you need to add more after printing, it is priced as a brand new job, with the same minimum of 25.

What is your cancellation policy?

Deposits are non-refundable. Once the final invoice is paid your suite goes into production.

Please do not pay a deposit if you are unsure. This is a very custom process, and a great deal of time and labor goes into making your suite right for you.

Where are you located, and do you offer in-person consultations?

Dancing Pen & Press is based in Cypress, Texas, just outside Houston, and works with couples throughout the U.S. and worldwide. All consultations and design work are handled virtually rather than in person.

I do my best creative work from the quiet of my home-based studio, where I can focus fully on each suite as it takes shape. Throughout the process, we'll collaborate through your private client portal, where you can review digital mockups and proofs, share feedback, and keep everything for your project in one place. This makes it easy to work together no matter where you are or where your wedding is taking place.

Do you ship internationally?

Yes, happily. I ship worldwide.

Shipping is paid by you, as are any duties, taxes, levies or tariffs your own country charges when the parcel arrives. Those are set where you live rather than here, so they fall outside my control and I cannot quote them in advance.

What do you need from me?

Three things, and not all at once. Your wording to begin the design, your approval on each mockup, and a final addressing spreadsheet before the last invoice is written.

Glossary

Wedding stationery has its own vocabulary. This is most likely your first time ordering stationery for a grand-scale event, so you are not expected to know these terms going into it! I am here to help, and so is this glossary.

The printing

Letterpress
Born from the 15th-century innovation of movable type, letterpress is the oldest traditional form of mechanical printing. Today, it stands as the pinnacle of clean, modern luxury. The process involves inking custom plates and pressing them under heavy pressure into premium, heavyweight cotton paper. This creates a deep deboss, meaning the design is distinctly indented into the paper fibers. The final result is a striking, architectural dimension that digital printing cannot replicate, giving your stationery an unmistakable tactile prestige.
Impression
This is what sets letterpress apart from digital printing. When the printing plate smashes into the soft cotton paper with thousands of pounds of force, it leaves an indentation in the paper. That indentation is the impression.
Before the early 2000s, when letterpress had a major resurgence, the goal of fine press makers was to have ZERO impression. Now that we are in the era of digital presses that print flat, letterpress has emerged as a luxury method that strives for a deep one.
Blind deboss
The same impression, pressed without any ink at all. A deep impression is the hallmark of letterpress on thick cotton paper, and it is what makes the printing catch the light.
Plate
A photopolymer plate is a custom made, highly precise relief plate that acts like a modern stamp for your wedding invitations. Your digital design is transferred onto this durable plate so that the artwork and text are raised. When it is placed in the press, it holds the ink and presses your design deep into the paper, creating that beautiful, luxury indentation.
Two color letterpress
Two separate inks on one card, which means two plates and two passes through the press. If you would like two color letterpress, one lovely way to use it is to put the couple's names and the venue in a different color from the rest of the text.
Giclée
A fancy form of flat printing, typically reserved for fine art prints. Since letterpress is printed one color at a time, it cannot achieve full color printing such as watercolor.

The paper

Weight, and what 220# means
How thick the sheet is. Heavier paper takes a deeper impression and feels more substantial in the hand. The 220# option in the calculator is roughly double the usual weight, which is where you get that properly luxurious card.
Please note that giclée cannot be printed on 220# paper. If your invitation needs giclée and you want that thickness, see the backer card below.
Backer card
If your invitation needs giclée and you long for the thick, sturdy feel of 220# paper, this is how you get both. A backer card is a piece of colored cardstock cut an eighth of an inch larger than the invitation on all sides, so it creates the illusion of a thin border behind it.
This one is not in the pricing calculator, so please ask me for a quote.
Edge painting
Hand mixed colored paint applied to the cut edges of 220# paper. You see it from the sides of the card rather than from directly above, so it reveals itself as the card is picked up.
Not in the pricing calculator either. Ask me for a quote.

The pieces

Suite
Everything that goes in the envelope, taken together: the invitation, the reply card, any insert cards, the envelopes and whatever ties it all up.
Save the date
Sent well before the invitation, to tell guests to hold the day. Usually simpler and smaller than the invitation that follows.
Reply card, or RSVP
There are two kinds. A traditional reply card is filled out by your guests and mailed back to you, so it needs its own envelope. An online reply card is a printed card carrying your wedding website, and a QR code if you choose, so your guests can reply immediately. Online reply cards do not need a separate envelope.
Insert card, or details card
Any extra card that goes in with the invitation: directions, accommodation, a wedding website, a dress code, a welcome party.
Outer and inner envelope
The formal tradition is two. The outer one travels through the post and carries the address; the inner one stays clean and carries just the guests' names, so a recipient knows exactly who is invited.
Envelope liner
Paper fitted inside the envelope so a flash of color, pattern or painting shows when it is opened. A solid liner is one color; a custom liner can carry a painting or a pattern made for you.
Belly band
A strip of paper wrapped around the middle of the stacked suite to hold it together.
Vellum
A translucent sheet, used as a wrap or an overlay so the card beneath shows through softly.

The lettering

Hand calligraphy
Letters drawn by hand with a pointed nib and ink, one at a time. No two are identical, the thick and thin strokes come from real pressure on the nib, and it is the thing a font is always imitating.
Script font
A typeface designed to look like calligraphy. Far less costly and consistent by nature, though that consistency is also the difference: a font repeats the same letterform every time, where a hand varies it. Either way your cards are letterpressed exactly the same.
Spot calligraphy
Hand calligraphy used for just a few elements, most often the couple's names, with the rest of the card set in type. The effect of calligraphy where the eye lands, at a fraction of the cost.
Addressing
Printing each guest's name and address onto the envelopes. Priced per envelope, and the reason you will be asked for a tidy spreadsheet.